Power of Pull
Center for the Edge
Since the first release of the Power of Pull in 2010, we have
been humbled and inspired by the thought -provoking discussions and
responses it has sparked. With our second printing, we wanted to
focus attention on the subtitle of the book, "How small moves,
smartly made can set big things in motion."
Our goal is to show how organizations can make large scale
transformations in a series of smaller pragmatic steps. We call
these approaches Pragmatic Pathways, and they are designed to
help organizations accomplish more with less by circumventing their
organization's political and financial obstacles, leveraging
disruptive technologies and building strong relationships in their
broader ecosystems to share information and risk.
John Hagel discusses the Power of Pull
By positioning themselves to take advantage of growing networks
internally and externally, companies gain access to flows of
knowledge and information that allow them to 'scale learning' in
their organization and across their ecosystem. This fundamental
change unlocks the potential of individuals and organizations that
allow them to stay on the edge of their field - regardless of how
quickly change happens - and thereby build and maintain a
sustainable competitive edge.
While these approaches are designed to impact the bottom line in
the short term, they also help create and motivate the
collaborative behaviors and transparency that make change in the
future happen more easily. As the pace of change and disruption
continues to increase in what we call the Big Shift, the goal is not only to move your
organization from one stable state to another, but transform them
into more flexible and fluid organizations that are constantly
learning and adapting.
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